![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://staticg.sportskeeda.com/editor/2023/07/08e31-16893455090782-1920.jpg)
Top-selling NHL jerseys 2023: Who's the most popular athlete at
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://a4.espncdn.com/combiner/i?img=%2Fphoto%2F2018%2F0420%2Fr359297_1296x729_16%2D9.jpg)
Auston Matthews of Toronto Maple Leafs has 2017-18's best-selling
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://secure.gravatar.com/avatar/02e65c6168dcd8e963ec8de5f9bc2ec8?s=96&r=pg)
Maple Leafs' Auston Matthews has the top-selling jersey in the NHL
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://staticg.sportskeeda.com/editor/2023/10/f5456-16964843159180-1920.jpg?h=320)
NHL Rewind: When Auston Matthews set a new record for jersey sales
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://a2.espncdn.com/combiner/i?img=%2Fphoto%2F2018%2F1012%2Fr445949_2_1296x729_16%2D9.jpg)
NHL Weekly Reader: McDavid vs. Matthews is what Crosby vs
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://imgv2-1-f.scribdassets.com/img/document/444647936/original/8a3fcecfa3/1694470040?v=1)
San Francisco Chronicle, November 3, 2019, PDF
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://staticg.sportskeeda.com/editor/2023/10/5d220-16973133501051-1920.jpg?h=320)
Top-selling NHL jerseys 2023: Who's the most popular athlete at
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://s.yimg.com/ny/api/res/1.2/_yXXGwHVrVetICBMfvAUGg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTc0NDtoPTEwMDQ-/https://media.zenfs.com/en/homerun/feed_manager_auto_publish_494/1470fec3f26ab9731d5ae8287be64e41)
Sidney Crosby had NHL's best-selling jersey, Matthews tops McDavid
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://thecomeback.com/wp-content/uploads/2018/04/10794178.jpg)
Maple Leafs' Auston Matthews has the top-selling jersey in the NHL
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://www.si.com/.image/ar_16:9%2Cc_fill%2Ccs_srgb%2Cfl_progressive%2Cq_auto:good%2Cw_1200/MTY4MTcyMTM3Njg5MzI2OTc2/auston-matthews-maple-leafs-connor-mcdavid-oilers-nhl-media-roundtablejpg.jpg)
NHL Roundtable: Media talk young stars, league's future - Sports
![Leafs' Matthews has top-selling jersey, edging Crosby, McDavid: NHL - Agassiz-Harrison Observer](https://s.yimg.com/ny/api/res/1.2/YBYWrANzOhVYsgt6a.nh_A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTY0MDtoPTQ0NQ--/https://media.zenfs.com/en/homerun/feed_manager_auto_publish_494/48f1b2018b05e5a58c1d1ea89bf2780a)
Auston Matthews has second-best-selling NHL jersey