My concept for Seattle Kraken : r/hockey
NHL playoffs: How the Kraken quickly turned Seattle into a hockey town - Sports Illustrated
XFL 2023 Team Rebrands: An Honest Assessment
Seattle Kraken - The Fan-Brand
Seattle's NHL Team Name Revealed, We're The Kraken!
How Seattle's NHL team became the Kraken - ESPN
Grading the Seattle Kraken name, logo, colors and uniforms - ESPN
On the Road (Show) Again: Teaching Hockey and Fun
Seattle Kraken Brand Launch — Rizz Creative Consulting
Report: Potential PWHL team names revealed from U.S. trademark search - Daily Faceoff
25 Seattle Kraken FAN ideas in 2023