Blues announce Stifel as jersey sponsor, help NHL usher in a new age of advertising - St. Louis Game Time
Devils, Capitals and Predators first NHL teams to unveil helmet sponsors - SportsPro
NHL helmet sponsors, revised - Trainwreck Sports
Madison Capitols - Official Athletics Website
Predators season preview: O'Reilly tasked with helping scoring woes
New Jersey Devils helmet sponsorship offered to Black-owned businesses - SportsPro
Flyers announce Tata Consultancy Services as helmet sponsorship – NBC Sports Philadelphia
2021-22 NHL Helmet Ad Tracker – SportsLogos.Net News
Prudential Financial Becomes NHL's First Over Helmet Sponsor –
2021-22 NHL Helmet Ad Tracker – SportsLogos.Net News
Rangers, Hurricanes land new helmet sponsors